Good Growth Entrepreneur-in-Residence: Immersion Tours
Location: Remote (Asia-based preferred; requires travel to sites, e.g. farms, sanctuaries)
Type: Seed Grant (potential for full-time based on funding)
Project: Immersion Tours (India Funding Diversification)
The Opportunity
Good Growth is seeking an Entrepreneur-in-Residence (EIR) to unlock a high-value funding stream for the Indian animal protection movement: Experiential Philanthropy.
Our research indicates that while High Net-Worth Individuals (HNIs) and Family Foundations in India are open to animal welfare, they often lack the emotional urgency to fund systemic advocacy. Previous pilots have shown that "suffering tours" or "exposure visits", where donors witness factory farm conditions firsthand followed by hopeful solutions, can raise significant capital (e.g., $400k–$1M in past iterations by partners).
However, we paused internal development because these tours are logistically complex and operationally heavy. We are looking for an Operator-Entrepreneur who can solve this scalability problem. You will design a "lightweight" or "partner-led" tour model that delivers the emotional impact of a field visit without requiring unsustainable staff time from advocacy organizations.
Role Overview
As the EIR for Immersion Tours, you will act as the Experience Designer and Logistics Lead. Your goal is to move donors from Head → Heart → Hands, by rethinking how to build a more self-sustaining, yet immersive and emotional experience. You will coordinate with local partners to host the visits while you manage the donor experience, safety, and ultimately the charitable contributions.
Timeline & Key Responsibilities
Month 1-2: Strategy & Partnership Model
- Solve the "Heavy Lift": Review our scoping on the "Jagriti Yatra" model and work with internal stakeholders and advisors to determine how to outsource logistics or decrease overhead. Can we partner with a niche travel agency or an existing "impact tourism" operator to handle the bus/hotel/insurance logistics?
- Curriculum Design: Design the 2–3 day itinerary. Ensure a balance of "exposure" (dairy/poultry facilities) and "hope" (sanctuaries/plant-based innovation hubs) to prevent donor fatigue.
- Partner Alignment: Secure commitments from 1–2 "Anchor Partners" who can provide access to farm sites and serve as the "expert guides" on the ground.
Months 3-4: Hosting the Pilot Tour
- Recruitment: Recruit a pilot cohort of 8–12 participants. Target mix: HNIs, Family Foundation next-gens, and potentially international donors visiting for conferences.
- Execution: Lead the pilot tour. Manage the flow, safety protocols, and the "reflection circles" that help donors process what they are seeing.
- The "Ask": Test different conversion mechanisms. Do we use a "ticketed" model (e.g., $1,000 tickets), a raffle model, or a direct post-tour pledge drive?
Months 5–6: Retrospective & Next Steps
- Sustainability: Determine if this can spin off as a standalone social enterprise or a permanent service offering. Verify if the "ticket revenue" covers the "operational costs" is sustainable.
- The Playbook: Create a "Tour-in-a-Box" operational guide. This should allow other organizations to run similar tours with minimal friction.
Who You Are
- The Event Producer: You have experience running high-stakes events or travel logistics. You know how to manage insurance, dietary requirements, and transport..
- The Fundraiser: You understand donor psychology. You know how to facilitate a "reflection circle" so that a donor feels empowered to give, rather than just traumatized by the suffering they witnessed.
- The Networker: You can confidently interact with HNIs and corporate directors, ensuring they feel safe and catered to throughout the experience.
- The Pragmatist: You are willing to do the unglamorous work (booking buses, signing waivers) to prove that this model can work.
Why This Matters
- Unlocking Capital: We believe this format has the highest potential "dollar-per-hour" return of any fundraising intervention, potentially unlocking large donations.
- Deepening Commitment: You are converting passive cheque-writers into lifelong advocates who have "seen the reality" with their own eyes.
- Solving a Market Failure: Every NGO wants to do this, but no NGO has the capacity. You are building the shared infrastructure that solves this for the whole movement.